Despite high inflation and a gloomy economic outlook, Apple doesn’t expect demand to plummet. According to a report, the tech giant plans to unveil its new iPhone in early September. It’s not likely to be the only new product.
According to a report, Apple is expected to unveil its latest iPhones and smartwatches on September 7. This is reported by the financial news agency Bloomberg News concerning insiders. According to the report, the U.S. company plans to present the iPhone 14, iPhone 14 Pro, and Apple Watch Series 8 on that day.
The iPhone 14 will reportedly feature a better camera, but otherwise, only minor technical improvements. There will also be a version with a 6.7-inch screen, while Apple will forgo the 5.4-inch mini version of the model. The Pro version is said to get a faster chip. Video recordings and the battery are also supposed to get better. Accordingly, the presentation will be streamed this time as well.
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Apple Store employees are reportedly preparing for a big product launch on Friday, September 16. Despite high inflation and gloomy economic forecasts, the company is reportedly not expecting a slump in demand. Group personnel is scheduled to work on-site for three days starting September 5.
An Apple spokeswoman would not comment on the presentation date. However, the first half of September is the usual period in which the company presents the latest iPhone version. The report will also give the new operating systems for the iPhone and Apple Watch in September. In June, Apple introduced its latest software updates.
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